Type specimen

To help students understand 1) the value of a robust and well-conceived typeface, 2) the basics of publication design, grid use and setting paragraphs, and 3) how to create an engaging visual product using only type, they were tasked with producing a 20-page type “specimen” — a piece that promotes the features and range of a typeface while featuring a variety of uses and sizes. I hope you enjoy these clever and inspired approaches.
MY ROLE: art director, explainer of what in the world a type specimen is, stickler for details, grid police